Web Design Business for Beginners — UK Practical Guide

Author: | Date: 2026-02-13

Startup Cost: £50–£300 | Difficulty: Beginner | Time to Start: 7 Days | Business Type: Local

Selling pre-made websites is a low-cost business idea that involves creating and selling websites that are already designed and built. This can be a great option for those who don't have extensive coding skills or experience in web design.

What is Web Design Business?

A web design business involves creating and selling websites that meet the needs of small businesses and individuals. With the right tools and a bit of effort, you can create and sell websites that bring in a decent profit.

Video Breakdown

This video covers the basics of selling pre-made websites, including how to find a profitable niche, create a website template, and market your product to potential buyers. You'll learn how to position yourself as a web design expert without needing to know how to code. Watch the full video on YouTube for the full walkthrough.

Key Takeaways

  • Web design isn't saturated; it's misunderstood.
  • You don't need to know how to code to start a web design business.
  • Positioning, packaging, and pitching are key to earning a decent profit.
  • Find a profitable niche and create a website template that meets the needs of your target market.
  • Market your product to potential buyers using a variety of strategies.

Startup Costs in the UK

MicroBiz365 keeps costs under £300; free tools and our PDF where possible.

ItemApprox. Cost (UK)Notes
Basic Branding£0-40Create a simple logo and brand identity.
Tools and Software£0-50Use free or low-cost tools to create and manage websites.
First Materials or Checks£30-100Purchase initial materials or pay for a trial period.
Website and Hosting£0Use free tools and our PDF to create and host websites.
Contract/Template£0-£50Use free or low-cost tools to create and manage websites.

In practice, you can get to your first paying client for a total setup spend of roughly £100–£250, well under the £300 mark, then upgrade tools and protection as the business grows. Companies like Indigoextra have shown that it's possible to offer high-quality web design services at competitive prices.

Tools & Equipment Needed

  • Website builders like Wix, Squarespace, or WordPress.
  • Graphic design tools like Canva or Adobe Creative Cloud.
  • Project management tools like Trello or Asana.
  • Marketing tools like social media scheduling software.

How to Start

  1. Find a profitable niche and create a website template that meets the needs of your target market.
  2. Use free or low-cost tools to create and manage websites.
  3. Market your product to potential buyers using a variety of strategies.
  4. Position yourself as a web design expert without needing to know how to code.
  5. Offer maintenance contracts and recurring income.
  6. Partner with hosting companies or accountants to refer clients.
  7. Use cold calling, flyers, forums, advertising, and affiliate marketing to find clients.

Earnings & Scaling

You can earn a decent profit from selling pre-made websites, but the amount will depend on your niche, marketing strategies, and pricing. In the UK, you can expect to earn between £500-£2,000 per month.

Pros, Cons and Risks

Pros:

  • Low startup costs.
  • Flexibility to work from anywhere.
  • Opportunity to earn recurring income.

Cons:

  • High competition in certain niches.
  • Need to continuously market and promote your services.
  • May require ongoing education to stay up-to-date with the latest web design trends.

Risks:

  • Failure to find a profitable niche.
  • Difficulty in finding and retaining clients.
  • Compliance with UK laws and regulations, such as GDPR and HMRC requirements.

UK-Specific Tips

  • Ensure you comply with UK laws and regulations, such as GDPR and HMRC requirements.
  • Use local marketing strategies to reach potential clients in the UK.
  • Consider partnering with UK-based businesses to offer bundled services.

FAQ

What is the average cost of a pre-made website in the UK?

The average cost of a pre-made website in the UK can range from £200 to £1,000, depending on the complexity of the design and the target market.

How do I market my web design services in the UK?

You can market your web design services in the UK using a variety of strategies, including social media, email marketing, and local advertising.

What are the most popular website builders in the UK?

The most popular website builders in the UK include Wix, Squarespace, and WordPress.

Conclusion

Starting a web design business in the UK can be a profitable venture, with low startup costs and a range of marketing strategies to reach potential clients. For more information on starting a web design business, browse more ideas on MicroBiz365.